Manufacturer of Scandinavian Rugs
We are ViitaNordic, a Finnish cotton rug manufacturer located in Southern Ostrobothnia, Finland.
At the heart of our mission is creating beautiful, durable cotton rugs that elevate any space. Our rugs blend timeless Nordic traditions with modern design, making them perfect for various styles and interiors. Inspired by the vibrant, ever-changing northern landscapes, our collection features colors and patterns that reflect nature’s beauty.
With over 40 years of experience, we understand what it takes to weave exceptional and unique cotton rugs. Our team crafts each piece using semi-automatic machines, which requires expert knowledge, precision and craftsmanship.
Proudly made in Southern Ostrobothnia, Finland, our rugs represent a tradition of quality and Nordic design excellence.

Our cotton rugs are inspired by the Nordic nature.
Cotton Rugs Made of 100% Cotton
We prioritize responsibility and naturalness in every rug we create. Using 100% cotton fabric sourced from Pakistan and dyed in Finland, our materials meet the strict safety standards of Oeko-Tex certification.
Our focus is on durability and longevity. With proper and consistent care, our genuine Finnish cotton rugs are built to endure. They will last and continue to bring long-lasting beauty and joy to your living space for many years to come.
Two of our most beloved designs, Kevät and Ritirati, capture the traditional spirit of rag rugs. Their vibrant, one-of-a-kind color patterns come from repurposing surplus materials from our production process – turning waste into stunning, sustainable design.

Creating our high-quality cotton rugs is a meticulous process that we take immense pride in.
It all begins with fabric dyeing, where we carefully select colors and dye fabrics to perfection. We then cut the dyed fabrics to the precise lengths, sew them into a specific color sequence, and roll them into larger rolls.
We further process these rolls into discs of fabric strips, roll them again into smaller rolls, and use them in the weaving process. After weaving, our experts finish every rug with tied fringes, ensuring they perfect the finest details.
Finally, our beautiful Finnish cotton rugs travel from our facilities, packaged with care and ship to homes around the globe, bringing Nordic craftsmanship and timeless design to life.
